QuintilesIMS Health, a global leader in healthcare information, technology and services, has hired Reditus to develop a campaign for the upgrade and enrichment of its database.

The 1-month project involved 12 resources and aimed at supporting the development of targeted analysis and communication initiatives of one of its partners, so as to ensure a more efficient operation and to contribute to its positive impact on the quality of the health sector.

 

About QuintilesIMS Health

Present in Portugal since 1974, QuintilesIMS Health is a global leader in healthcare information, technology and services, driving the development of complete solutions to measure and optimize the performance of its customers.

QuintilesIMS Health is the only entity that combines information from the stakeholders directly involved in the medical drug circuit: Pharmaceutical Industry, Warehousing, Pharmacies, Parapharmacies – Drugstores (Modern Distribution and Independents), Hospitals, Doctors and Consumers, providing a 360 degree vision that matches the health sector specifics and paradigm.